It is no more news, to open the global market opportunity for your business, you have to come online. Coming online involves you setting up a virtual office (website) where your local and international prospects can reach you and transact business with you without a physical meeting.
Setting up a website starts from purchasing a domain name from a provider. Selecting a domain name could be very critical; it is one of the factors that determine business success online. Choosing a wrong domain name could be detrimental to business image online, therefore, I come up with a short guide to help you chose the best domain name to help your quick business growth online.
5 Great tips to choosing the best domain name for your Business
1. Make it memorable
Business grow well when people are able to easily recommend product and services to their friends, families and acquaintances. A customer or someone who just came across your website should easily recall your website domain name when they are trying to recommend you to someone else. Make it something that people can easily remember.
2. Make it short
The whole world is lazy; don’t let them crack the brain before they can remember your site address, they don’t want to type long words as web address, make it short! It will easily sit in your business card; it will easily fit in search results.
3. Make it easy to Spell
You have a big advantage when your domain name is easily spelt, never try to style-up or else you will lose out on a lot of prospect. (E.g. Assuming you are in the mobile phone business; A MobilePhone.com domain will get prospects better than MobileFone.com).
4. Avoid numbers and Hyphens
Hyphen and numbers makes it difficult for people to easily remember your domain name (It will be easy to get on “SearchForMobile.com” than Search4Mobile.com).
5. Include Keyphrase
It is important that your niche keyword appear on your domain name, this will help you appear quickly when people put a search through the search engine alongside improving your click through rate. (For example; let’s say you run a coffee business, a domain name like “coffeeshop.com” isn’t bad)
Following the tips will help your business grow faster online. If you have other tips to share with us, feel free to put them up in the comment box.
