Like success is subjective, so is the size of the firm. For few of you, success is gaining high revenues, whereas for others success might be highest customer retention or sustainable development of employees-stakeholders.
Since last decade, Technology has started turning tables for traditional businesses. It has completely changed the modus operandi for the execution of the business. It is all about adaptation at the end of the day; adaptation to change but people soon realized that effective use of technology may lead to ease in the functionality and thereby nurturing the business to grow.
Internet has changed the way people used technology earlier. It has become interactive and efficacious. There are Softwares available in the market which serve the best to these small businesses breaking the stereotype that Softwares are only meant for giant firms with humongous resources.
Here is a variety of functional department based Softwares that can be helpful to small companies in solving their routine though meagre bugs.
Solving Small business owner needs
Finance and auditing department:
This is the utmost important department in any sized firm as it controls the inflows and outflows of the business. With the growing business one has to be upfront in terms of accuracy and management of the finance department. There are categories of expertise Softwares for the same like:
Accounting software: Tasks performed by accounting software are book keeping, record fetching, keeping track of budgets, generating insightful reports, tax calculations and what not. Though these all may seem to be easier but it isn’t. You may even be able to admire the changes that you can in the customizable configurations.
Invoicing software: Any business would use either electric or non-electric method to keep records of every penny coming in and going out of the business. This is where invoice Softwares play a vital role. These Softwares allow you to track the time and customize the data as and when necessity arises and then gives a printed form of it or records it in its memory. It is the effective way to manage their data thereby increasing the productivity.
Human Resource department: People are important part of any firm be that small or big. Maintaining people in-house is a big trouble. One may want performance management Softwares, or CRM. There are consolidated HR Softwares for the business. Like, we have HRIS payroll management software which deals with payroll as well as performance management system.
Functionalities provided by HR Softwares are:
Attendance management: Manages daily attendance as well as helps in calculating leaves which can be used while calculating salary.
Accessible on the go: It can either be cloud based or Installation based. If it is cloud based, it will be accessible anywhere and anytime.
User friendly: easy in reducing the burden of performance management appraisals and evaluations.
Allows powerful reporting: Performance appraisal can be well interpreted using powerful reporting techniques.
If you want to showcase your company in the market, then you need to have strong marketing team that works in effective manner. There are certain Softwares available in the market for channel management, branding, and advertising. Hence promising to gain traffic online and creating a positioning in the mind of customers that is likely to stay. Tasks are sales force automation; analytical market study and reporting, efficient follow ups mechanism etc are taken care of.
Marketing Softwares are namely:E-mail and messenger management software, CRM, digital marketing suite etc.
Key features of any marketing software are:
- CRM integration
- Analytics and reports
- Enabling auto responders
- CAN-SPAM compliance
- Contact segmentation
Inventory management Softwares:Inventories are taken care of by this department. Inventory though in access or underestimated, creates trouble. So it advisable to have a well maintained inventory management system so that the business does not fall short in just in time goods management.
Apart from departmental categorization; one may want to have Softwares like:
Security Softwares: There may be businesses thatare dealing daily with risky and confidential data, the breach of which could lead to inviting great trouble. For them, it is very important to have security software that would manage all the data hacks and preserve the data in a best way possible.
Back-up and recovery Softwares:Your business may have a lot of internal as well as external records which you may fear of losing. This threat is resolved using back-up and recovery Softwares.
Subjectivity may lie even in the selection of either cloud based or installation based Softwares depending on the budget as well as usability and availability of the resources.
It is not necessary for every small business to have all these departments aligned. There are companies where operations as well as marketing are handled by one group of people due to lack of adequate workforce and low budgets. It is then these aforementioned Softwares serve as a boon to these small businesses.
Misha holds a Master degree in Marketing and bachelor in computer application. She works as a content & marketing Manager at SoftwareSuggest. She likes travelling to hill stations and reading novels. Follow her on twitter. https://twitter.com/uppalmisha.
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