Strategy

Digital marketing: Why does your business need it?

There is a difference between surviving and flourishing for a business. In today’s competitive world, your survival is guaranteed if you are thriving, ahead of your competitors. And digital marketing is one such solution that can navigate you through...

5 Ways to Optimize Your Content Marketing Strategy for Potential Customers

There are many components to marketing that ensure businesses are successful, but arguably the most important of these is content marketing. Regular content can keep your target market engaged and eager to see what comes next, but without the...

How digital marketing strategy can help you get closer to potential customers!

Irrespective of the nature of your business, it is important to have a successful digital marketing strategy to enable you to reach your potential clients. However, with easy access to numerous online marketing channels and strategies, determining the best...

Content Based Link Building Strategy and Why it is Important in 2017

Link Building is the process of improving the search engine rankings of your page by getting other websites and blogs to link to your webpage. Search engines decide where your web page should be placed in the search results...

It’s Time to Prepare for 2017: Party Hats, Kazoos and Brand New SEO Strategies

Come 2017 and we will see quite a few new trends in SEO that will dominate the web. SEO may not be a gamble, but it definitely is a game. You need to play by the rules to score...

Using strategy and measurement to break the barriers to internal communications [Infographic] 

Effective employee communication is an essential ingredients to growth. It essential to your employees, to your managers and to your shareholders. In a survey carried-out by the Hay Group, it revealed; "that companies with highest level of engaged employees generate 50% more in returns...
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Latest News

Why UX Design Must Be the Foundation of Your Software Product

We arre currently living in the 21st century, where technology has taken over our lives. We all...
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6 things to know before you start an influencer marketing campaign

Are you actually prepared to launch an influencer marketing campaign? Seen by many in the past as...

Leveraging Blockchain Technology: How Blockchain Helps to Enhance Data

Leveraging blockchain technology has become the best way to ensure data processing services quality. The way blockchains share information sets it apart.

Free Television Still Dominant Force Across Africa

Broadcasters to Take Centre Stage at DISCOP JOBURG. Over 120 free-to-air television stations, including...

What Will be the Role of Social Media in 2020?

What role does social media play in your life? Wait, let me rephrase my question. How important are Snapchat and Instagram in your daily routine? Most of...