When you start a blog, you think it’s as easy as 1, 2, 3 right? Just set up an account, write contents and then publish the story and sit here and wait till people visit your blog. That is because you think blogging is just like that. You write your thoughts and let people know what is on your mind. But wrong. It is more than that. Running a blog and making money out of it is never easy. It requires a lot of commitment and making your blog as competitive as possible to let people know your site is out there and they should check it out. Others may succeed while some don’t. Of course, you will want to be on the other end of the spectrum and you want to avoid these things that most bloggers do. Here are the dumbest mistakes entrepreneurs are making while blogging and we provide solutions to quickly turn the table over.
Want to Start a Blog? Here are Dumbest Mistakes You Should Be Wary Of.
Choosing the Wrong Template
When you start a blog, the design templates, color schemes are very important because the first impressions last. If you have a business-like content in the blog, or if your target is the professionals, then you may want to avoid using flowery templates or cheeky-colored backgrounds. Instead, choose a straightforward color and you can research the color schemes perfect for businessmen. There is a psychology behind the colors and designs in website making so you should do a little read on that.
Also, make sure that the contents are readable despite whatever foreground and background color you choose in the design. If your texts are unreadable or of it causes strain to their eyes, then chances are readers won’t come back because you are making it hard for them to like your blog in just a glance. If you are just starting out, you may want to check out WordPress and if you have a little extra, you can get premium themes do make your website a little fancy but still with great depths.
Not Paying Attention to Comments
The comment section is the place where your readers connect with you. This is the place where they can be heard and as a blogger, you have to acknowledge that. Unfortunately, most of the time, the comments section is unread. Think of the comment section as the feedback comment of your retails store, they air out concerns and even commends your store for having good customer service. The comments section in your blog is like that too. Replying to your customer helps increase your goodwill and you should be courteous about your reply to keep in touch with your readers.
Sometimes the comment section is where they may give constructive criticisms like you are overselling yourself too much or just have gone way overboard with the storytelling. Though telling your story may captivate a lot of people but that can sometimes be telling too much of yourself and sometimes overestimating how your life and “success” stories go, it can lead to losing readers or regular visitors in your website. So when you want to tell your story, don’t overdo it and keep a little bit about yourself when you start a blog.
Not Using Search Engine Optimization Techniques
To reach the first page of the Google search is the main point of blogging and using the right SEO techniques. This increases the visibility of your blog thus increases blog traffic. You should understand when you start a blog that writing for a print publication is different when you are writing for online publications. SEO or search engine optimization is very much useful to gain visibility and hopefully make it on the first page of Google Search! However, you have to make sure that you are using the correct method of making use of the keywords. Don’t overdo things and strategically make sure the keywords are in the right spots. There are tools that you can use and purchase them online to add keyword density to your post and still make your article look good and not forcibly just insert the keywords in the whole content.
Not Promoting Blog Content
As an entrepreneur, you have to promote your blog or website to increase traffic, gain a lot of visitors and earn money in the future. When you start a blog, this vision seems far-fetch at first so sooner or later, you may forget and neglect that you had a blog. That can be a problem because if you don’t put contents or then your readers don’t have anything to look forward too.
Promoting your blog is very important because it helps you build your brand and make it become a household name to a lot of people. One of the best and surest way to promote it is through your social media accounts. You can always share your content on Instagram, Facebook, Twitter, and all other social media websites. Aside from that, there is the e-mail list where you send emails and send updates to your subscribers about your products. Then you can also guest post to other blog sites with the same niche and also encourage other bloggers to post on your website. It is very nice to promote and see your blog grow along with other people who are also in the same niche as you.
Writing Everyday
Writing every day is like a 2-edge sword if you are a beginner in the blogging world. Others may say that when you start a blog, writing every day will increase blog visibility and at the same time increase blog traffic. But if you are a beginner in blogging, and you only have a few following, in the beginning, only about 10% of those viewers will see your blog. It does not really make much of a difference depending on the article contents that you have too. So, as a newbie in the blogging industry, you may want to go slow on your entries and then increase the number of articles as your viewers also increase.
There is no exact solution on how to really avoid these dumbest mistakes in blogging but the one thing that you should do as a blogger is to listen. Publishing anything on the blog the way you want to and not thinking about other people will make them like your website even less. It is not the content and the appropriate keywords that matter to them the most. It is because what they are looking for in your blog site is not met or seen by their eyes.
There are many things you can do to turn people off your blog that we might have missed. But, we believe avoiding some of the major points outlined above wouldn’t be considered as part of the gravest or dumbest mistakes you’d ever make this year as an entrepreneur trying to make things happen through blogging.
If you could do without any of these blogging mistakes which have been dragging some of the former top bloggers backward as a result of complacency or not measuring up to the industry standard, you’d be highly regarded by people in your niche as a professional blogger who knows what’s working and what’s not. You will not commit some of the gravest mistakes of using blogging to propagate your online business.
If you are making these dumbest mistakes as an entrepreneur, it is time to do things right to achieve great success while blogging. To start a blog and achieve great success doing it, the above outlined are dumbest mistakes entrepreneurs make while blogging you must avoid.
Are you a blogger or an online entrepreneur? Have you been committing any of the dumbest mistakes above? Share your experience with us below.
Hey Olawale,
I’ve been listening the last mistake as a suggestion from all professionals. But this is really like wasting your time just for a few readers.