Video SEO: 7 Ways to Optimize Your Video for Search
Videos have emerged as the most versatile medium for engaging people. Its popularity can be understood from the fact that YouTube, which was launched in 2005, is today at number two position just behind Facebook with more than 1.5 billion monthly users. Today, nearly 720,000 hours of videos get uploaded every day on YouTube alone. […]
7 Ways Chatbots Can Help Your Business with Lead Generation Efforts
Did you know that 85% of customer interaction will be handled without human involvement by 2021? One of the main reasons why more and more businesses are implementing chatbots because it delivers a host of benefits. Some of the benefits of using a chatbots are as follows: Improve customer service Deliver a personalized user experience […]
Top 7 Free SEO Tools for Digital Entrepreneurs to Improve Search Engine Ranking
As an entrepreneur, you would have most certainly dreamt of getting your website ranked on the first page of search engine results. However, this is not an easy task to achieve unless you are an SEO expert or seek professional help from a good SEO company in India. You might have been successful in designing […]
How to Add Value to Your Business with Effective Video Testimonials
We are in an age where content is dominating the digital marketing world. You need to create content that lures the interest of your potential customers without being too contrived. Customer testimonials are considered the most effective content marketing strategy in the digital marketing landscape. It is no surprise that people expect evidence to believe […]
How Direct Mail Pumps Digital Marketing Campaigns?
Direct mail marketing has been in existence for decades despite the leaps made in the digital marketing world with mobile ad expenses predicted to touch $247 billion by 2020. Direct mails sound old-fashioned but a Gallup survey confirms a whopping 95% of people love getting those letters over mobile texts or emails. They are easy […]
6 things to know before you start an influencer marketing campaign
Are you actually prepared to launch an influencer marketing campaign? Seen by many in the past as the new kid on the block, over recent years influencer marketing has established itself as a high-value marketing tactic that shouldn’t be ignored. While it’s no longer an afterthought, some marketing teams are not aware of all the […]
15 Phone Marketing Mistakes To Avoid That Could Cost You A Fortune
What are the costliest phone marketing mistakes of all time? Why can’t you close the deal even after all the talks? How do you avoid making the same phone marketing mistake over and over while trying to close a deal? Phone marketing has been an excellent way to sell products and services since the 1900s. […]
5 Sales Skills That Make a Top Seller With Tips for Getting Consistent Sales
The stories about technology replacing human talent no longer look like science fiction. As a matter of fact, this process is underway and it has already called forth large-scale automation of jobs in numerous industries, including logistics, healthcare, and retail. However, this trend hasn’t penetrated so deeply into sales. Why? The answer boils down to […]
Understanding How Businesses Can Benefit From Email Validators
If email marketing is part of your promotional strategy (which it probably is), you know how efficient it can be for your business. For example, 80% of retail professionals indicate that email marketing is the best way to retain customers. Email marketing metrics are easy to read and analyze, which helps improve the campaign tremendously […]
6 Reasons Why You Need to Invest In Adwords for Your Growing Business
AdWords has steadily grown to be among the most lucrative ideas for most online businesses. This is however not just limited to the successful companies, even small brands and rising enterprises can also invest in the AdWords business and manage to get tangible results. Major players spend millions of dollars annually on their AdWords campaigns. […]